DREST

DREST is a leading interactive luxury fashion & lifestyle styling game anchored in the metaverse. As a continuum of creative and gaming technology that showcases enhanced digital realities, the DREST community swaps from real to virtual to real in a gamified environment styling with avatars, fashion, make up, props and locations that exist virtually and also in real life. We use our gamified world to connect to luxury fashion & lifestyle brands using state of the art technology combined with a luxury fashion and beauty styling experience that has user generated real time content creation and competition at its core. Our mission is to open up the fun, fantasy & creativity of the exclusive worlds of fashion and lifestyle via social gaming. Through this, we are creating new and meaningful connections by applying gaming technologies to the seminal art of creative design. Founded by one of the world’s leading innovators and creators in digital content, Lucy Yeomans’ career has spanned global editorial success from one of the leading Editors in the luxury print & digital content industry to being a cross platform content creator and expert in e-commerce, gaming and now Web 3.0. Lisa Bridgett as CEO heralds from entertainment, music, luxury fashion and gaming sectors as an outstanding leader of businesses, both scaled and start up. The duo are joined by Martin Robazewski as CTO - a highly sought after engineering talent from Roblox, Covet Fashion and Design Home, the award winning and highly profitable simulation mobile games. DREST’s employee base is spread across the globe and we pride ourselves on hiring for talent, multiculturalism and diversity. We hire across the board from gaming, tech, creative design, fashion and lifestyle industries and believe that this brings a variety of perspectives, thus aiming to create a dynamic and innovative workplace culture that delivers original groundbreaking products tailored to our audiences around the world. A leader in the development of luxury, lifestyle and beauty games, DREST partners with the very best of luxury brands worldwide including Gucci, Prada, Valentino, Burberry, Cartier, Breitling, Fenty, Armani, NARS and Bang & Olufsen amongst 250 others. DREST’s strategic e-commerce partner is Farfetch, the world’s leading luxury fashion marketplace. Everything that one plays with on DREST is shoppable in real life. Named by Fast Company as one of the most “ Innovative Gaming Companies” in the world 2021, DREST is forging ahead in this groundbreaking gaming genre.

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